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the HUES HAVE IT

spring into SUMMER at By The C

Shop NEW

STAMP OF APPROVAL

STAMPEDE style

cue summertime.

Shop FESTIVAL WEAR

Romance the season

FLIRT with FLORALS

go ahead, wax poetic.

Shop DRESSES

hand burned hats

howdy, BEAUTIFUL

get FESTIVAL SEASON-READY

Shop Hats
Festival-Collection by the C

Festival Collection
Tops

Tops
Beauty

Beauty

SPRING STAPLES

shop everyday classics and special occasion pieces to elevate your wardrobe

Red Short Tiered Dress by the C Red Short Tiered Dress by the C
Active

Red Short Sleeve Mini Ruffled Dress

$59.00 CAD
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Print Dress by the C Print Dress by the C
Zia

Print Smocked Maxi Dress

$75.00 CAD
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Smoked Dress by the C Smoked Dress by the C
Zia

Coral Smocked Maxi Dress

$75.00 CAD
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Black denim dress by the C Black denim dress by the C
Zia

Black And Denim Tiered Baby Doll Dress

$69.00 CAD
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Denim Jumpsuit by the C Denim Jumpsuit by the C
Zia

Super Soft Denim Belted Jumpsuit

$75.00 CAD
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Black Or Beige Tiered Silk Dress by the C Black Or Beige Tiered Silk Dress by the C
Tina

Black Or Beige Tiered Silk Dress

$219.00 CAD
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Chambray Button Up Denim Dress Zia Chambray Button Up Denim Dress Zia
Zia

Chambray Button Up Denim Dress

$95.00 CAD
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Black Shirt Dress (Copy) Zia Black Shirt Dress (Copy) Zia
Zia

Denim Shirt Dress

$79.00 CAD
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Black Shirt Dress by the C Black Shirt Dress by the C
Zia

Black Shirt Dress

$79.00 CAD
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Orchid Silk Dress by the C
Tina

Ruffle Silk Dress in Orchid

$150.00 CAD
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add a little SPARKLE

shop the season's latest accessories

Shop Jewellery

say YEEHAW to FESTIVAL SEASON

show off your boot scootin' style

Chambray Long Sleeve Blouse Zia Chambray Long Sleeve Blouse Zia
Zia

Chambray Long Sleeve Blouse

$69.00 CAD
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Western Belt Ellison Western Belt Ellison
Ellison

Wide Western Statement Belt

$49.00 CAD
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Black denim dress by the C Black denim dress by the C
Zia

Black And Denim Tiered Baby Doll Dress

$69.00 CAD
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Denim Jumpsuit by the C Denim Jumpsuit by the C
Zia

Super Soft Denim Belted Jumpsuit

$75.00 CAD
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Short Sleeve Rolled Cuff Denim Shirt Short Sleeve Rolled Cuff Denim Shirt
Zia

Short Sleeve Rolled Cuff Denim Shirt

$69.00 CAD
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Chase The Sun Hand Burned Hat by the C Chase The Sun Hand Burned Hat by the C
Black Pine Mitts

"Chase The Sun" Hand Burned Hat

$119.00 CAD
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G-MA Goes GLAM!

grandma is a baddie, and more fun tees for summer

Shop Graphic Tees
Glamma T-shirt by the C

now TRENDING

your wardrobe update awaits

Butterfly Beaded Bag Mary Frances Butterfly Beaded Bag Mary Frances
Mary Frances

Butterfly Beaded Bag

$119.00 CAD
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True North Strong & Free T-shirt by the C
Strong N Free CDN

True North Strong & Free T-shirt

$20.00 CAD
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"Hold Your Horses" T-Shirt In Cream/Sand by the C
Strong N Free CDN

"Hold Your Horses" T-Shirt In Cream/Sand

$29.00 CAD
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I'm Not Perfect, I'm A Limited Edition Sweatshirt by the C
Strong N Free CDN

I'm Not Perfect, I'm Limited Edition Sweatshirt In Beige

$55.00 CAD
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Teardrop Sparkle Pierced Earrings Ellison Teardrop Sparkle Pierced Earrings Ellison
Ellison

Teardrop Sparkle Pierced Earrings

$30.00 CAD
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Dainty Pickleball Pierced Earrings Ellison Dainty Pickleball Pierced Earrings Ellison
Ellison

Dainty Pickleball Pierced Earrings

$30.00 CAD
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GIDDY UP!

hand burned cowgirl hats, made in Canada

Out of stock
Focus on the good hat by the C Focus on the good hat by the C
Black Pine Mitts

"Focus On The Good" Hand Burned Hat in Cognac

$109.00 CAD
Out of stock
Out of stock
Find yourself hat by the C Find yourself hat by the C
Black Pine Mitts

"Bee Fearless" Cowboy Style Hand Burned Hat

$129.00 CAD
Out of stock
Out of stock
Find yourself hat by the C Find yourself hat by the C
Black Pine Mitts

Chocolate Brown Cowboy Style Hand Burned Hat

$129.00 CAD
Out of stock
Heart flower hat by the C Heart flower hat by the C
Black Pine Mitts

"Wild Child" Hand Burned Hat With Heart Crown

$119.00 CAD
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Hand Burned Hat by the C Hand Burned Hat by the C
Black Pine Mitts

"Cowgirls Don't Cry" Hand Burned Hat With Feather Pin

$139.00 CAD
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Mountains Hat by the C Mountains Hat by the C
Black Pine Mitts

“All Who Wander Are Not Lost” Hand Burned Hat In Tan

$119.00 CAD
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C = CINDI

by the C was founded as an online blazers store in 2016 by Cindi Franko. Cindi's signature boyfriend blazers became coveted for their incredible detail and fun patterns. Today, by the C is a storefront fashion boutique in Medicine Hat, where Cindi helps shoppers find confidence and style.

MORE ABOUT US

shop CINDI'S FAVOURITES

I'm Not Perfect, I'm A Limited Edition Sweatshirt by the C
Strong N Free CDN

I'm Not Perfect, I'm Limited Edition Sweatshirt In Beige

$55.00 CAD
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Short Paperclip Necklace by the C Short Paperclip Necklace by the C
Ellison

Short Paperclip Necklace

$39.00 CAD
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Large Heart Hoop Earrings by the C Large Heart Hoop Earrings by the C
Ellison

Large Heart Hoop Pierced Earrings

$29.00 CAD
Add to cart
Pearl Heart Pierced Earrings by the C Pearl Heart Pierced Earrings by the C
Ellison

Pearl Heart Pierced Earrings

$29.00 CAD
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Chase The Sun Hand Burned Hat by the C Chase The Sun Hand Burned Hat by the C
Black Pine Mitts

"Chase The Sun" Hand Burned Hat

$119.00 CAD
Add to cart
Mountains Hat by the C Mountains Hat by the C
Black Pine Mitts

“All Who Wander Are Not Lost” Hand Burned Hat In Tan

$119.00 CAD
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WOMAN-OWNED

by the C is a woman-owned and operated boutique in Medicine Hat, Alberta, Canada. Visit us in-store or online to shop artisanal fashion and accessories.

SHIPPING

by the C ships worldwide via Canada Post. Shipping charges are applied automatically at checkout. For international orders, please contact us for a quote.

RETURNS

Items must be in their original condition with tags intact and accompanied by a receipt for an exchange or return within 30 days of purchase.

BOYFRIEND BLAZERS

the season's must-have

"Nip and Tux" Blazer by the C "Nip and Tux" Blazer by the C
by the C

"Nip and Tux" Blazer

$495.00 CAD
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Out of stock
"Tinis Toes & Bows" Blazer by the C "Tinis Toes & Bows" Blazer by the C
by the C

"Tinis Toes & Bows" Blazer

$549.00 CAD
Out of stock
"Tusk Because" Blazer by the C "Tusk Because" Blazer by the C
by the C

"Tusk Because" Blazer

$549.00 CAD
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"Put It All On Red" Blazer by the C "Put It All On Red" Blazer by the C
by the C

"Put It All On Red" Blazer

$495.00 CAD
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